Wednesday, November 26, 2014

Turn your enterprise into a social butterfly with the latest version of Salesforce's Social Studio.

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Salesforce has unleashed its newest version of its Social Studio product onto the unsuspecting social media world and we at SkyPlanner, South Florida's premier Salesforce consultants, are very excited about it. 


Social Studio is Salesforce's solution for social marketing, publishing, and analytics which has been built upon the already stellar work of Salesforce acquisitions Radian6 and Buddy Media. Social media has changed drastically in the short time it's been a part of the marketing world. Once just a way for college kids to plan parties, social media has become a necessary tool for building brand loyalty through customer interaction. Social campaigns can be used to create effective overall effective marketing strategies. Public relations professionals can use social media to preemptively tackle disastrous public missteps. To maximize the affectiveness of these and many more tasks a company needs a product that is flexible and easy-to-use, allows for collaboration between departments, and is seamlessly mobile. Social Studio is all of those things and more.


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Source: salesforce.com